This blog is moved to www1.8icreations.com/blog/

This blog is moved to www1.8icreations.com/blog/


Archive for February, 2009

And Once Again It’s A R Rehman and the Oscar!

Monday, February 23rd, 2009

Hey, I’m completely thrilled. It’s Oscar Day for India. India got Oscar for Slumdog & Oscar for “Smile Pinki”. As a creative company based in India we are proud for all these. Congratulations to all the winners. So here are the wins: AR Rehman for best original score and the second is best song for “Jay Ho!” (Guljar s also there), Resul Pookutty for Best sound mixing in Slumdog Millionaire and American filmmaker Megan Mylan for her documentary based on India “Smile Pinki”.

So we are posting Videos of acceptance by A R Rehman and don’t forget to see Pookutty & “Smile Pinki” (trailer posted at the bottom of this post). We are also posting the CEO takeaway out of it of this month tomorrow.

Wait for the video. It’s coming all its way from Oscar

But I’m so passionate about the “Smile Pinki” which is a tell of a little girl Pinki, who was being treated for her by born lip deformity. Really it’s a great smile. This remembered me of my friend’s brother with same deformity and mental imbalance. We all was loving him and did a lot to make him able to walk and talk. And I got to know there was another documentary on India nominated for the Oscar: The Final Inch. I really appreciate the work of both the film maker and the organizations that made this happen.

Plese visit: Smile Train:
http://www.smiletrain.org/site/PageServer

The Final Inch Organisation:
http://www.thefinalinch.org/

& some news:

http://www.theindicast.com/writestuff/politics-society/smile-pinki-wins-oscar-nomination/
http://www.cbsnews.com/stories/2009/02/20/entertainment/oscars09/main4815056.shtml

 

 

More videos, more the conversion!

Sunday, February 22nd, 2009

Sorry Yo! I’m late. I was busy with so many government stuffs (it really ridiculous). We lost a lot of Data as ma’ hard disk burned out. (I learned how important is you backup. So back up on daily basis). Then recession started to put load on us. So before anything wrong can happen we started discussing it with our clients and helped some of them to come over the situation. We are happy that all clients are retaining with us for as long as 4 and above years. So it’s a busy and hard new year for me personally. But dat’s not the excuse. I should post articles at least twice a month. Excuse me. But we are a small team….. STOP…… STOP, STOP.

OK let me write the blog.

Today web is just amazing. You are free to express anything by a lot of means and the best thing about it is it is cheap & most of the time free!

While we were experimenting with various technologies, we found out the videos to be very effective in different circumstances. Now people are experimenting with it in various forms. Recently I saw a shoe start-up using the site very effectively. They have one video with each of their product, describing the making of that product. It is really amazing. It works very well when we surveyed. It just changed my view. How a non-marketing video can increse your sales!

Before 2years I was thinking if we will put funny stuffs in our site it will be unprofessional. But latter on I fell in love with them. I fell in love with Twitter people, Hubspot people, Google guys and several other start up firms. The world is changing to a funny work place and thus you are always a person-professional and not a professional person at all. So who doesn’t think it’s a good idea to have a non-marketing videos on their site, try it otherwise your weakest competitor can over cross you.

You can see a lot of videos (marketing, funny, educational) will be used in our site and our client sites. I don’t want to see business videos but I wana to sing about my work like this, (as WP guys did)

 

Final Touch: It saves a lot of time than writing a post!